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Spa Wellness

The Spa Wellness Solution

The Wellness Inventory is designed to enhance your spa's guest engagement and revenue enhancement strategies. Our program enables your spa to be your guest's "year-round wellness solution".

Our whole person wellness assessment, with insights drawn from its' Wellbeing and Motivation profiles, acts as your guest's entry point into a personalized wellness program that integrates key spa services.

After departure, you remain engaged with your guests as they continue the wellness journey started at your spa through ongoing use of the Wellness Inventory program, a weekly “Message for You” feature, and wellness coaching support.

"...a foundational tool for wellness development."

Stanford Research Institute

Enhance Your Relationship with Spa Clients

The Wellness Inventory can enhance the spa-client relationship by enabling you to customize your client's spa program, facilitate one-on-one work with clients, an to promote client continuity. Here are some key features and benefits.

  • Client assesses their current level of whole person wellness.
  • Assessment helps client determine areas of their life they want to improve.
  • Wellness coach guides client in creating a personalized spa wellness plan.
  • Program directs clients to your spa services, classes and products.
  • Wellness coaching keeps client engaged in wellness plan after departure.
  • Message for You feature builds continuing customer loyalty and goodwill.
New Revenue Centers for Your Spa

Using the Wellness Inventory as the organizing principle for your spa's wellness program and a key focus of your guest engagement strategy and , you can create new revenue centers for your spa.

  • Whole Person Wellness Evaluation: 30-60 minute evaluation of your client's assessment results with the aim of assisting in the development of their Wellness Plan and strategic utilization of spa services, classes and resources. (optional)
  • Wellness Coaching Fees: Wellness coaches can be hired to work with your clients at the spa as well as after their departure by telephonic coaching.
  • Spa Services: Increased client utilization of spa services via the clients' personal Wellness Action Plans and the Wellness Resource Centers. The Resource Centers can be customized with your own spa services, classes, and products.
  • Product Sales: Increased Product Sales in the Wellness Resource Centers which act as a second online store for your spa.
Supporting your Spa Brand

Co-branding or private labeling creates continual exposure for your spa brand to your guests throughout the year. "Message for You" can provide regular, wellness-oriented messaging to help your guests stay focused on their personal wellbeing.

  • Co-branding: Your spa can co-brand the Wellness Inventory program with your spa's logo to provide effective, year-round branding to your immediate target market - your clients who are using the Wellness Inventory.
  • Private Labeling: Private labeling the Wellness Inventory program with your spa's branding provides effective, year-round branding to your immediate target market - your clients and customers who have taken the Wellness Inventory.
  • Message for You: This feature allows you to post individual or group messages on your clients' personal Wellness Inventory home pages. Clients are alerted with an email and link to go view the message. This enables you to maintain continuous contact with your clients throughout the year within a wellness context.
  • Custom Wellness Resource Centers: The 12 Resource Centers are an effective tool for contextual marketing of your products and services to clients while they are utilizing the Wellness Inventory and exploring resources to support their wellbeing.
Wellness Program Management Tools

The Wellness Inventory provides a suite of tools to empower your staff member or wellness coach in working with your clients. You will have access to reporting, coaching and marketing tools to facilitate one-on-one coaching, follow up, and to strengthen the spa/client relationship.

Individual Client Reports: Your wellness coaches and designated staff will have access to these reports help you determine the client's specific needs and motivations when creating a customized spa program. These tools greatly facilitate 1-on-1 wellness coaching.

Group Demographic Reports: You are able to run demographic group reporting on 8 demographic variables for the Wellbeing and Motivation scores for the 12 sections of the assessment. .

Customized Resource Centers: Full online editing capability to customize the 12 Resource Centers with your spa's services, classes, workshops and products (Optional premium service).

Spas and the Global Wellness Market

The Stanford Research Institute report, "Spas and the Global Wellness Market" acknowledges the pivotal role of Wellness Inventory creator, John W. Travis, MD, MPH, in the development of the wellness movement in the US in the mid-1970s.

The report dedicates a full page to his the pioneering concept of wellness and calls the Wellness Inventory a "foundational tool for wellness development."

The authors encourage the spa industry to embrace Dr. Travis' concept of the Illness-Wellness Continuum and indicate that they used it as a key framing device for the entire report.

Read full Report


For more information on licensing contact:

James Strohecker
HealthWorld Online, Inc.
(530) 615-4555
Send email

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University program based on the Wellness Inventory receives American College Health Association award for innovation in student Wellness.
"a foundational wellness tool"
Stanford Research Institute

What is the new vision?

  • Illness-Wellness Continuum
  • Iceberg Model of Health
  • Wellness Energy System

    Certification Training

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