Makeup for Mature Skin

Model with mature skin By Shirley Pinkson Mañas

It all happened so fast. I woke up one morning and I was 35 years old. Do you know what else felt 35? My skin! Navigating makeup for mature skin can be a bit different than when you were younger. While change can be terrifying, it can be beautiful too. Me? Well, now I am in my 50’s and my relationship with makeup could not be better. Here are my tips for getting the most out of your makeup as you age ‘well’.


How to Apply Makeup for Mature Skin


Skincare Comes First.

Hydrate: Our skin gets drier as we age, so don’t be afraid to dial up the moisture. Healthy plant powered oils can be your best friend. I amplify my hydration by layering the Plant Elixir Replenishing Botanical Facial Oil over Fresh Dew Snow Mushroom Gel-Cream Moisturizer.

Eye Cream: If you haven’t been using eye cream, now is the time! Revitalizing Dew Snow Mushroom Eye Gel-Cream helps to hydrate, smooth and plump the delicate skin around your eyes.

Protect Yourself from the Sun: the sun’s damaging UV rays can find you whether you are indoors or outside. Bio Tint SPF 30 Tinted Moisturizer with non-micronized zinc oxide does you good by providing effective mineral protection with a touch of coverage as well!


Lighten Up on the Complexion Coverage.

Foundation: For your complexion, the best foundation for mature skin is one that isn’t heavy. This will help prevent makeup from settling into fine lines. The multi-tasking benefits of the Bio Tint SPF 30 Tinted Moisturizer has your skin covered. It delivers a fresh, dewy finish with natural coverage.

Concealer: Did you know that the muscles around the eye are always in motion? Because of this, the eye area is the first area on your face to show signs of aging! A concealer that is hydrating, yet lightweight is optimal. The Bio Correct Concealer contains replenishing organic olive oil that is rich in vitamins and fatty acids while delivering an enlivening level of coverage.

Pro Tip: Blend well! Blend your tint and concealer well to avoid any harsh lines. Well People’s Buffing Brush helps ensure that your skin tint and concealer are blended perfectly!


Go Light on the Eyes.

Eyeshadow: Choose neutral shades and avoid heavy, dark colors which can make eyes look smaller. Our Power Palette Eyeshadows are long wearing and provide you with a well selected assortment of neutral eyeshadows infused with plant powered ingredients.

Eyeliner: Use a soft eyeliner and avoid harsh lines. Consider using brown instead of black for a softer look. The Fresh Lines Eye Pencil glides effortlessly onto the base of your lashes providing rich, smudge-resistant color.

Mascara: Use a lengthening mascara to open up your eyes. Lucky for you, our defining and lengthening Expressionist Pro Mascara delivers award winning performance!


Get Cheeky.

Blush: A pop of color on the cheeks can enliven your entire complexion. Choose a cream blush for a natural look. Smile and apply our multi-functional Supernatural Stick Multi-Use Blush to the apples of your cheeks and tap upwards.

Highlighter: Don’t be afraid to glow! The Supernatural Stick Highlighter provides a subtle highlight on the tops of your cheekbones adding a youthful glow.


Enhance Those Lips.

Choose shades that enhance your natural lip color.

The Lush Lip Tinted Oils are uber hydrating, vitamin rich. They also deliver a youthful shine and tint to the lips.


Set your Makeup.

Dew Your Makeup Setting Spray 3 in 1 Setting Spray primes, sets and refreshes your complexion with calming aloe and nature’s hyaluronic acid snow mushroom.

Wearing less makeup as you age not only beautifully enhances your natural features, it exudes confidence and simplicity, showcasing your unique qualities and inner beauty. Embracing a lighter makeup routine not only saves you time, but also reflects self-acceptance and grace.