Mackenzie Koss
How did you first come across W3LL PEOPLE?
I was first introduced to W3LL PEOPLE when I was looking
at Detox Market for a clean mascara that would hold up
all day for my busy lifestyle!
What attracted you most to the brand?
I was most drawn to WP because it’s a clean beauty
company that keeps not only my health in mind but our
earth’s health in mind by creating recycled packaging
and using practices that decrease their own carbon
footprint. So many companies within the beauty industry
don’t know where their ingredients are sourced from, and
most don’t pay attention to where their products end up
after the consumer has used them.
List your top three W3LL PEOPLE holy grail
products.
I always have my Expressionist Pro Mascara in my
purse and my second one (yes I love it that much) in
my gym bag! The other two items I live by are the
Bio Tint Multi-Action Moisturizer with SPF 30
because you need to protect your skin and the Bio
Baked Bronzer Powder because it does a great job of
making my face feel glowy and contoured. My personal
hack for the Bio Bronzer is to brush it onto your
lids with your fingertips for a beautiful color that
draws attention to your eyes.
Why is clean beauty important to you?
We preach taking vitamins and eating good food to
look good but what about our skin? I think it’s
important to invest in your skin’s health because
its your largest organ and everything you put onto
your skin is eventually absorbed into your body!
Clean Beauty is an easy choice for me because it
aligns with so many other important things in my
life. It’s even more of an easy choice when
companies care about their consumers’ health and the
health of our environment.
What does W3LLNESS mean to you?
My W3LLNESS means taking care of myself from the
inside out. Moving my body daily to feel good and
having a skincare routine that makes me feel
beautiful in my own skin rather than feeling the
need to conform to "beauty norms".
What’s your advice to someone interested in
using clean beauty products?
Start with one item at a time and purchase the
products that you use on a daily basis; It will make
the transition easier for your wallet and your skin!
There are great clean beauty brands out there that
work even better than the toxic brands you have in
your routine. Make the switch for healthier, happier
skin.
Tell us a little bit about yourself!
When I’m not drinking tea, teaching yoga or moving
my body you can find me working for my clients and
building my own business! I recently launched my new
site in September and have some exciting things
coming up in 2020. A challenge to myself this year
is to try something new every month.
What are you up to most week days? And your weekends? The week is filled with teaching, getting my daily sweat sessions in, reading and working with clients. Every weekday morning I have an hour to myself before I start my day. It really helps me get centered and ready to take on the day. I’ve found that in the long run, the extra hour of time alone really changes how my days feel.
My weekends are usually my time to explore, tend to my plants, dance in the kitchen while I cook and make some food for the week. I like to use my weekends to go with the flow because I find that it’s nice not to have every little thing scheduled.
What is your skincare routine, morning &
night?
In the mornings I wash my face with Eminence
probiotic cleanser, then I pat my face dry and put
on my serum of choice. Right now I am alternating
between Upacara Rosehip and W3ll PEOPLE Bio Booster
Facial Serum. Next I do Gua Sha to my face and neck
to help with lymphatic drainage and to depuff my
face Wildling Beauty’s Gua Sha tool is the best in
the game. Then I finish off with eye cream and face
lotion. To end my morning skincare routine I put on
my SPF and read my self love affirmation stickers I
make.
My night routine consists of cleansing with my Eminence probiotic cleanser and then exfoliating with my Eminence strawberry rhubarb exfoliant. After that I apply a vitamin C serum, eye cream and my hydrating night face lotion. I always make sure to put my lotion on my neck, too. Never forget the neck!
Anything that has really improved your overall
complexion?
Focusing on healing my gut health and liver has been
the biggest game changer for my skin. If your body
isn't ridding itself of waste it shows up on your
biggest organ...your skin! I do masks weekly and
I’ve also been going to my esthetician during the
winter months to do some peels and to take care of
some sun spots and pigmentation issues. it’s so
helpful and affordable in the long run when you find
a good person who knows your skin!
Run us through your makeup routine. What’s your
go-to look?
Here is the breakdown of my makeup: After I do my
skin care routine and moisturize I’ll apply
foundation. My secret makeup trick is to put my eye
cream on the crease of my nose and around my mouth
so the foundation doesn't dry up. Next, I exfoliate
my lips with an old bamboo toothbrush and comb my
brows with it, too (trying to keep it
multifunctional over here). Next up is bronzer! I
love a good bronzer and my favorite is the W3LL
PEOPLE Bio Bronzer Baked Powder. For my eyes I will
moisturize and if I feel up for it I "finger paint"
my lids with my Aether Beauty eyeshadow pallet.
After that I’ll curl my lashes which is a must for
me, and then I finish up with W3LL PEOPLE
Expressionist Volumizing Mascara. I’ll add a few
extra layers for drama or keep it simple for a
daytime look. If I feel bold I’ll do a red lip but
otherwise a nude lip gloss/clear gloss because my
biggest pet peeve is having dry lips– it makes me
feel like a prune! I like to think of my everyday
look as french-chic.
Arielle Estoria
Tell us a little bit about yourself!
Hello! My name is Arielle Esotria, I am a Poet, Writer
and speaker who sometimes dabbles in modeling and
acting. I love creative story telling whether it is
through photo or written word on stages, my favorite
thing is to connect my story with the stories of others,
hopefully reminding all of us that we're not as alone as
we sometimes may feel. I think that Breakfast foods are
the 6th love language, if I met Adele in person I would
probably be the most starstruck I’ve ever been in my
existence and I love going to the beach– not swimming or
getting in the water– truly just BEING at the beach is
my favorite!
What are you up to most weekdays? And your
weekends?
Goodness, I love these questions but they're also so
hard to answer sometimes because every weekend looks
so different. I travel a lot for work either
speaking or modeling which is really fun and I'm
very blessed to be able to call that work. If I’m
not traveling and it's the second Sunday of the
month I am hosting my open mic in the Arts District
of LA called "Dwell n Create" or I am catching up
with friends over a good happy hour or brunch or
sleeping in! What is your skincare routine, morning
& night?
I am queeeen of washing my face both morning and night. I like to make sure that all makeup residue is cleansed and washed off, and moisturizer is reapplied. My favorite thing to do is to have a jade roller in the fridge and to wake up my skin and under eye with a roll on treatment! Toner, cleanser and moisturizer all day.
Anything that has really improved your overall
complexion?
Moisturizing, exfoliating, hot yoga, lots of water
and more days without makeup!
Run us through your makeup routine. What’s your
go-to look?
I think simple is always best, my favorite places to
focus on are my cheeks, so a good shaping contour
and highlight goes a long way! Regardless of whether
I’m wearing tinted moisturizer or full coverage
foundation, my lashes are ALWAYS a priority– it
makes the simple not seem lazy and the glam just
glam enough!
List your top 3 holy grail W3LL PEOPLE products
& why
I love the High Vibrations Cream Trio Palette. I’ll
put this on with just a bit of tinted moisturizer
and it adds to my natural glow. If you want a color
pop for your outfit, the Optimist Lipstick in the
shade Brave is VIBRANT and so moisturizing! The
Expressionist Volumizing Mascara in Black has been a
GAME CHANGER for me. My lashes look BOMB every time
I swipe it on.
Why is clean beauty important to you?
Our bodies are sensitive and fragile and sometimes
we can be so reckless with them. I think the goal
behind clean beauty is to have the opportunity to
thank my skin and my body for the way it sustains
and protects me daily. I want to be intentional
about the things I put in my body so I should also
be intentional with what I put ON my body.
What is your advice to someone interested in
transitioning to clean beauty?
Do your research, ask and inquire from other people
who are on their own clean beauty journey. Be
intentional with the products you try, listen and
watch how your body reacts to them and remember that
less is sometimes more!
How has transitioning to clean beauty helped
you?
I have been pretty intentional with my skincare
routine for quite a while now , but I’ve recently
discovered just how many harmful ingredients are
used in conventional beauty products and how they
negatively affect our skin and overall health. Since
I made the switch to clean products I’ve had fewer
breakouts on my skin and a more consistent glow...
it’s been a game changer!
List your top three W3LL PEOPLE holy grail
products
1. High Vibrations Trio
2. Want a color pop for your outfit?! Go for
Optimist Lipstick in Brave.
3. The Expressionist Volumizing Mascara is a GAME
CHANGER.
What does W3LLNESS means to you?
For me, wellness and health are all about the
combining of body, soul and mind. I am truly living
in my overall wellness and health when all three of
those aspects are working well together. When I’m
going to yoga, creating, and feel at peace and not
anxious, then I am living out full wellness!
Anastasia Keramidas
Tell us a little bit about yourself!
I'm Anastasia, a native Baltimore girl who was also
partly raised in Greece & now resides in Seattle! I am
the Sr. Marketing PM for Likewise Inc, a Bill Gates
Startup that personally curates recommendations for tv,
movies, books, restaurants and more. I have a dog named
Old Bay, after the famous Maryland food seasoning, who
is the absolute love of my life.
I started a food blog about two years ago because my friends prompted me to share my recipes and I was craving a creative outlet. The blog has grown since then to include Lifestyle and Travel as well and i've met some amazing friends and companies along the way. I am an avid sustainability and environmental advocate, I've become more outdoorsy since my big move out west & I do not use any toxic makeup (special shoutout to W3ll People for making that transition so easy!) In my free time I love spending time with my friends, reading (I read 12 books last year & i'm working on doubling that this year!), hiking, traveling and experiencing new adventures!
What are you up to most week days? And your
weekends?
Most weekdays I'm working between 8am-6pm, cooking
at home or going out to happy hour with friends.
Weekends include a lot of outdoor activities, recipe
testing, going out with friends and getting to know
my new city of Seattle!
What is your skincare routine, morning & night?
In the mornings I splash cold water on my face, then
I use a cotton pad and toner to cleanse. Next I do
an ice facial (if you are unfamiliar see my blog
post here for more details!). I follow that up with
a Vitamin C Serum, then moisture with a day time
brightening moisturizer. At night I take off any
make up I was previously wearing, wash my face, use
toner again, moisturize with a light oil, add a
night time moisturizer, and use a cream for around
my eyes.
Anything that has really improved your overall
complexion?
Ice facials, Acidic exfoliation, vitamin C serum in
the AM and a night cream at night.
Run us through your makeup routine. What’s your
go-to look?
My makeup routine is pretty simple. Daily I simply
wear concealer, mascara and a touch of powder to
reduce my shine. If i'm going "out out on the town"
I use a concealer for the dark circles under my eyes
(thanks, Greek genes!), I use a powder to reduce the
shine on my forehead and chin, I put on mascara, a
light brown eyeliner, some tinted lip, highlighter
on my cheek bones and a touch on the tip of my nose,
and a bit of bronzer (if i'm feeling frisky) and
that’s about it!
List your top 3 holy grail W3LL PEOPLE products
& why.
Bio Brightener Stick - I love this product because
its so smooth and mixes into my skin effortlessly.
Expressionist Pro Mascara - my eyes are incredibly
sensitive, I recently was blessed with allergies so
finding a mascara that didn't run or make my eyes
water was very difficult. Bio Bronzer Powder- This
is the bronzer I trust when I do my "going out"
look, the color is so natural it just adds a depth
to my cheek bones!
Why is clean beauty important to you?
To be honest, it always kind of scared me to think
that skin is our biggest organ and it absorbs
everything that we put onto it and that was reason
enough for me to start using clean products. I was
partly raised in a small village in Greece where
everything I used on my body or put into my body was
organic and local. I grew up in a house that focused
on organic food, cleaning products etc. so it made
sense that products i'd use on my face would be
clean, too. What is your advice to someone
interested in transitioning to clean beauty? I have
physically seen a difference in my face since using
organic beauty products. I wake up to dewy skin,
smaller pores and a brighter looking face. I highly
recommend making a transition by trading out one of
your current products, say mascara, and integrating
W3LL PEOPLE’S Expressionist Pro Mascara into your
daily regimen. Change begins with one step in the
right direction!
Sky Hood
Tell us a little bit about yourself!
My name is Sky Hood, I live in the Pacific Northwest
with my husband Josh, our two year old daughter Luna,
and our golden doodle Thor. My husband and I are both
Veterans, and met in the Military while being stationed
in North Carolina under the 82nd Airborne Division.
Something kind of crazy about my military job was that I
used to jump out of airplanes. It was thrilling and
challenging but I’d have to say becoming a mother tops
all of that for me. I’ve found that motherhood has
changed everything about me for the better. The way I
view life, the way I treat myself and people around me,
and what type of world I want to leave behind for my
daughter.
What are you up to most week days? And your
weekends?
The weekdays are usually planned out in my head even
before the week starts. I’ve found that motherhood
has pushed me to use all of my time wisely. I wake
up every morning around 3:30am to make sure I can
workout before my daughter and my husband wake up.
After my workout, I create my “me” time. I have
coffee, meditate, and do some yoga. When my daughter
wakes up, it’s “Go” time. Mom mode in full effect.
Our schedule is breakfast, play time outside, walk
our dog, lunch, read, nap, more play time, dinner,
nighttime reads, sleep. Moms knows the drill. Our
weekends tend to be at a slower pace and not very
planned. However one event that has become a ritual
is to take a long walk on a nearby trail for some
time outdoors!
What is your skincare routine, morning & night?
My skincare routine for both morning and night is to
wash and exfoliate my face with my favorite face
wash. I love to use a silicone face scrubber to
exfoliate because it helps clean out my pores more
effectively than just my hands. Next I applly my
favorite moisturizer mixed with a few drops of
Vitamin C oil. Recently I’ve been using a Jade
Roller to help apply my moisturizer. It has a really
nice cooling effect.
Anything that has really improved your overall
complexion
I’ve noticed that using a silicone exfoliating brush
to help wash my face has really positively impacted
my skin because it cleans my pores out so well! My
complexion has been a lot smoother overall. A huge
bonus is that the scrubbers are cheap yet they’re
super effective. Drinking water more frequently has
also been a major game-changer for my complexion; I
try to drink at least a gallon a day, if possible
more.
Run us through your makeup routine. What’s your
go-to look?
My makeup routine and go to look is pretty simple.
I’ll apply a light coat of W3ll People Narcissist
Foundation Stick to any blemish areas I might have.
Right now I’m using the shade Medium Pink. Next I
apply W3ll People Bio Bronzer Powder in Natural Tan
to my cheekbones, and I’ll use whatever is left on
my brush and do a quick swipe all over my highlight
areas for an all around glow! Then I apply the
Nudist Eyeshadow Palette 1 to my eyes. I really like
the Taupe-Based Hues palette because they’re so
neutral it makes it impossible to have a bad
eyeshadow day. Next I’ll then curl my lashes and
apply W3ll People Expressionist Mascara! Lastly I
like to apply W3ll People Bio Extreme Lip Gloss.
Right now I have been using the color Berry almost
everyday. I love all of these products so much
because they feel so lightweight on my face!
List your top 3 holy grail W3LL PEOPLE products
& why.
My top three holy grail products from W3ll People in
no particular order are: Bio Bronzer Powder in
Natural Tan, because most days I am rushing out the
door and have no makeup on but I want to add some
brightness to my face.I will grab my makeup brush
and apply the bronzer powder to my cheeks and
lightly brush the rest onto my face and I instantly
look and feel like I’m glowing. Second is the
Narcissist Foundation Stick. This foundation is so
lightweight, it feels like you’re wearing nothing,
my pores never feel clogged and I never start to
become oily while using this foundation. It’s also
the perfect tool to use if you have a small blemish
you want to cover up. I’ll just do a quick dab and
rub it on and it’s perfect, having it in a stick
form makes for easy applying as well! Third is W3ll
People Expressionist Mascara. My eyelashes are
extremely straight, and I’ve never been able to find
a mascara that is light enough to keep my lashes
from straightening back out after I’ve curled them
until I found this mascara. It enhances the lashes
without clumping, and I’ve never had a problem with
it smearing!
Why is clean beauty important to you?
Clean beauty is important to me because I do the
best I can to live a healthy and happy lifestyle.
That is why I exercise, drink plenty of water, eat
healthy, spend time outdoors, and keep a healthy
mind space. Not only for myself but for my family,
and it’s important to me that since I am doing
everything I can to be a healthy person that I am
also using products that are good for me. Sometimes
when we think about beauty products, we dont’ think
about what they’re actually made of. However when I
started to do the research I found out that I was
contradicting my lifestyle by not caring about what
I was applying to my face. That’s why I made the
switch to natural beauty products many years ago. I
also hope to teach my daughter about being a healthy
and happy human and when I see her playing with my
W3ll People makeup and copying me as I apply my
products, I feel safe in knowing that my daughter is
playing with mommy’s natural healthy beauty
products.
What is your advice to someone interested in
transitioning to clean beauty?
My advice to someone that is transitioning to clean
beauty is to take that leap and to go for it. It
doesn’t have to be all at once, but to slowly
transition out one by one your beauty products to
clean beauty products. It’s also okay to try a bunch
of different clean beauty brands to find that
perfect fit, because the end goal is to love your
clean beauty products and to feel good about what
you’re using.
Maureen Eisenhart
Tell us a little bit about yourself!
I’m Maureen! Married to the boy who teased me on the
playground in 2nd grade. I’m 29 years old and I have a
long list of hobbies and things I love about this little
life of mine. Four little treasures on that list are my
kids, ages 6, 5, 3, and 1. I married into an incredibly
large family. My husband, being one of eight, always
wanted a lot of kids. I knew I wanted a lot of kids too,
so after college, I went to cosmetology school to pursue
hairstyling. My plan was to do hair from home as a stay
at home (working) mom. After 4 kids in 5 years, my
passions and creativity took a shift and though I’m
still styling, I’ve picked up many other creative
outlets as well! Photography is a shared hobby between
me and my husband and in the years we have been married,
we have photographed many of our close friends weddings!
It’s so cool to do life alongside someone who is
supportive and passionate about the same things you are.
What are you up to most week days? And your
weekends?
My typical day looks like an early wake up to
squeeze in my workout before the littles start
waking up with the sun. Once they wake up, it’s a
full throttle marathon run! I am feeding four mouths
and getting them ready to head out the door by 8am.
After school drop offs, I run errands with my
littlest guy until it’s time for preschool pick up,
lunch, and naps! Naptime is up in the air - I’m
either hustling with chores around the house, or I
am resting and resetting for the second half of the
day. Weekends include at least one family fun day,
sometimes a wedding where I’m working as a
hairstylist or photographer, and always church on
Sunday... one of the only days of the week that I am
sure to put on a full face of makeup and get dressed
cute, haha!
What is your skincare routine, morning &
night?
My skincare routine has changed loads throughout my
20s! When I was younger I would just wash my face
with a bar of soap. I cringe now thinking of how
much that dried out my skin. Now, I’m much wiser and
aware of my aging skin. I use a cleansing milk in
the shower that is really lightweight and easy on my
sensitive skin. When my face is still warm after the
shower, I will gently exfoliate by dermaplaning my
skin; removing dead skin and peach fuzz. Lastly, I
use Osea Malibu’s ocean lotion to moisturize. Before
and during my cycle, I will do a charcoal mask 2-3
times a week to try to tackle the inevitable
hormonal breakouts. And occasionally I will add in a
resurfacing peel when I’m feeling fancy!
Anything that has really improved your overall
complexion
Honestly going clean alone has changed up my
complexion a lot! all of the harsh products I’ve
used in the past have aided in skin flare ups, and
I’ve found a lot of the clean products I use now are
actually benefiting my skin tone and overall glow.
Eating clean, drinking water, and dermaplaning
(shaving) my face have made all the difference as
well!!
Run us through your makeup routine. What’s your
go-to look?
My go-to makeup look is very natural and effortless
looking on an average day. I don’t need a full face
when I’m tackling diapers, tantrums, and Target
drive up orders on a day-to-day basis. If I’m
expecting to run errands, here is my routine: 1)
moisturize, 2) throw concealer under my eyes and on
trouble spots, 3) bronzer on my cheek bones,
forehead, and neck, 4) mascara, 5) fill in brows and
pop a little color on my lip! I’ve been loving W3ll
People’s Optimist Semi-Matte Lipstick in “Let It Go”
for a natural color.
List your top 3 holy grail W3LL PEOPLE products
& why.
My top three W3ll People products are the Bio
Correct Multi-Action Concealer, Bio Bronzer Baked
Bronzer, and the Expressionist Volumizing Mascara.
Why? Because these are three items that I can get a
full look from in less than 5 minutes and run out
the door with my kiddos!
Why is clean beauty important to you?
Clean beauty is important to me because my overall
health and well-being is important to me. My kids
need me healthy! Your skin is your largest organ and
absorbs so much. We are bound to be exposed to
toxins living here on earth, so I’m happy to make
the choice of what products sit on my skin for hours
at a time.
What is your advice to someone interested in
transitioning to clean beauty?
I always encourage people to start small and just
replace items as you run out. It can seem
overwhelming when you start getting informed on
what’s clean and what isn’t. The first thing I
changed up when I went clean was my skincare routine
— my face wash and moisturizer. Then I ran out of
foundation and thought it was the perfect
opportunity to make a better choice for my skin.